A vibrant brand identity and packaging transformation for Herbalista Love, a herbal wellness brand creating botanical teas, oils and natural wellness products.
To transform Herbalista Love from a single logo into a distinctive herbal wellness brand with a flexible identity and packaging system that could stand out across a growing range of botanical products.
A vibrant, playful brand identity was developed alongside a library of bespoke hand-drawn botanical illustrations. The flexible design system was then carried across product packaging and social media, creating a recognisable visual world that feels unmistakably Herbalista Love.
A distinctive herbal wellness brand with cohesive packaging, custom illustrations and a flexible visual identity designed to grow across new products, collections and customer touchpoints.
See how Herbalista Love evolved from a one-off logo into a vibrant, cohesive wellness brand and botanical packaging system.
A custom collection of botanical illustrations was created to give Herbalista Love a flexible library of brand assets for packaging, products and digital content.
She’s the perfect blend of professionalism and creativity—always on time, incredibly organized, and deeply knowledgeable. She listens with care and pours her heart into everything she does, which is reflected in the stunning results we achieved together. Beyond her skill, Bel’s genuine warmth and beauty shine through in both her work and her character. I feel so fortunate to have found someone with whom I’ve built such a meaningful and seamless collaboration. The spirit of our partnership is visible in every detail of my brand’s image. I can’t wait to create even more together. I’m endlessly grateful for your incredible work, Bel.
ALAE - HERBALISTA LOVE