Shopify Website Designer for Product-Based Businesses
Custom Shopify websites designed to look beautiful, feel effortless and make shopping easy.
Soulve Studio is a Sydney-based Shopify website design and development studio specialising in product-based businesses, working with startups, scaling brands and rebrands across beauty, wellness, lifestyle and food. Your Shopify store is designed and built by me, ensuring every detail, from branding and user experience to functionality and performance is considered and aligned from day one.
Shopify Design & Development
Ecommerce UX & Product Pages
Mobile & Conversion Optimisation
Shopify Setup & Launch Support
A custom-designed Shopify store tailored to your brand, products and customer journey — designed and developed by me from start to finish.
Shopify Design & Development
Ecommerce UX & Product Pages
Mobile & Conversion Optimisation
Shopify Setup & Launch Support
Strategic product pages, collections and navigation designed to make your products easy to discover, understand and buy.
Shopify Design & Development
Ecommerce UX & Product Pages
Mobile & Conversion Optimisation
Shopify Setup & Launch Support
A responsive, mobile-first shopping experience with considered upsells, cross-sells and conversion-focused functionality.
Shopify Design & Development
Ecommerce UX & Product Pages
Mobile & Conversion Optimisation
Shopify Setup & Launch Support
Product setup, integrations, domain connection, backend configuration and video tutorials so you're confident managing your store after launch.
The Investment
$6,500 AUD*
Custom Shopify website design and development for product-based businesses, including up to 6 pages and setup of up to 10 products.
Flexible 2, 3 or 4-month payment plans available.
*All pricing is listed in AUD, with GST added for Australian-based businesses.
This service is tailored specifically for product-based businesses, ensuring your store is structured to showcase your products clearly, support bundling and upselling, and create an intuitive shopping experience.
What's Included?
Your website should feel clear, considered, and easy to shop, for both you and your customer.
what we offer
what we offer
Custom Shopify Website Design & development
Beautiful design is only half the job.
MEET YOUR SHOPIFY DESIGNER
With more than 15 years of design experience spanning brand identity, packaging, digital design and ecommerce, I understand how to translate a brand into an online experience that looks considered and works beautifully.
Today, I partner with product-based businesses to design and develop custom Shopify websites that bring together strong branding, intuitive user experience and thoughtful ecommerce functionality.
Because I work across branding, packaging and Shopify, I understand how every touchpoint needs to connect — from the first time someone discovers your brand to browsing your products, adding to cart and checking out.
My process is collaborative, honest and intentionally personal. I design and build your Shopify store myself, so you're working directly with the person responsible for bringing your vision to life.
Because your website isn't just somewhere to sell. It's where your brand, your products and your customer experience come together.
warmly, Bel.
My Shopify website design service includes custom website design and development, ecommerce UX, product and collection pages, mobile optimisation, Shopify setup, integrations and launch support. Each store is tailored to your brand, products and customer journey.
Do you design and develop Shopify websites?
Can you redesign my existing Shopify store?
Do you use Shopify themes or build custom websites?
Will my Shopify website be optimised for conversions?
What’s included in your Shopify website design service?
How much does a custom Shopify website cost?
Can you redesign my existing Shopify store?
Yes. I design and develop every Shopify website myself, so your design, branding, user experience and development stay connected from beginning to end. Your project isn't handed between separate designers and developers.
Do you design and develop Shopify websites?
Do you use Shopify themes or build custom websites?
Will my Shopify website be optimised for conversions?
What’s included in your Shopify website design service?
How much does a custom Shopify website cost?
Yes. I offer Shopify redesigns for product-based businesses that have outgrown a DIY website, existing theme or current ecommerce experience. I can improve the design, navigation, product pages, mobile experience and overall customer journey while working with your existing Shopify store.
If you need a light refresh my VIP DAY service may work for you.
Will my Shopify website be optimised for conversions?
Do you design and develop Shopify websites?
Can you redesign my existing Shopify store?
Do you use Shopify themes or build custom websites?
What’s included in your Shopify website design service?
How much does a custom Shopify website cost?
Do you use Shopify themes or build custom websites?
Both. Depending on your brand and website requirements, I can build from my own blank-canvas Shopify theme or customise a carefully selected premium theme. If a premium theme is the best fit for your store, the theme licence is purchased separately by you. Either way, your Shopify website is thoughtfully customised around your brand, products and customer experience — not simply dropped into a template.
Do you design and develop Shopify websites?
Can you redesign my existing Shopify store?
Will my Shopify website be optimised for conversions?
What’s included in your Shopify website design service?
How much does a custom Shopify website cost?
Will my Shopify website be optimised for conversions?
Yes. Conversion is considered throughout the design, including clear navigation, strategic product pages, mobile-first layouts, calls to action, bundling, upselling and cross-selling where appropriate. The goal is to make it easy for customers to discover, understand and purchase your products.
Do you design and develop Shopify websites?
Can you redesign my existing Shopify store?
Do you use Shopify themes or build custom websites?
What’s included in your Shopify website design service?
How much does a custom Shopify website cost?
Do you design and develop Shopify websites?
What’s included in your Shopify website design service?
Can you redesign my existing Shopify store?
Do you use Shopify themes or build custom websites?
How much does a custom Shopify website cost?
Will my Shopify website be optimised for conversions?
Custom Shopify website design and development with Soulve Studio starts from $6,500 AUD. Final pricing depends on the size and complexity of your store, number of pages and products, required functionality and integrations. Flexible payment plans are available.
Frequently Asked Questions
My Shopify Website Design Process
My Shopify Website Design Process
"Bel has been a true blessing. Working with her has transformed not only my brand but also the way I approach my business. "
She’s the perfect blend of professionalism and creativity, always on time, incredibly organized, and deeply knowledgeable. She listens with care and pours her heart into everything she does, which is reflected in the stunning results we achieved together. Beyond her skill, Bel’s genuine warmth and beauty shine through in both her work and her character. I feel so fortunate to have found someone with whom I’ve built such a meaningful and seamless collaboration. The spirit of our partnership is visible in every detail of my brand’s image. I can’t wait to create even more together. I’m endlessly grateful for your incredible work, Bel.
ALAE, HERBALISTA LOVE
"I am grateful to have found someone who not only creates beautiful work but is also interested in the goal and outcome."
I decided to work with Bel because I knew that I did not want to spend a few years floundering around trying to figure it all out —instead I wanted things to start out exceptional so that I could focus more on the other aspects of the business that need attention in order to be successful all around.
MADELINE, FLORA X FAUNA
"Bel - aka superwoman! Where do we even start? Bel completely blew all of our expectations out of the water."
Her attention to detail is out of this world and I can't believe we were lucky enough to have her create our brand. It will take our business to a level we thought we weren't possible of. She understood our brief thoroughly and it was so easy communicating with her. We cannot recommend Bel enough. Thank you from the bottom of our hearts.
JESS + STEVE, PASTA BUOY
"Working with Bel on my rebrand was one of the best decisions I’ve ever made for my business. "
They were kind, patient, super communicative, and truly made me feel supported through the whole process. If you’re looking for a designer who blends creativity with care (and who’ll make your brand feel like you in the best way), I can’t recommend them enough.
Britt from GIGI&BO
"From the very beginning of my business journey, I knew I had made the right decision working with Bel."
She understood what I had envisioned and nailed it every time. Communicating with Bel was so easy. I couldn't be where I am without her guidance and professionalism. Understanding my brand has paved the way for so much of my decision making within my business. I feel confident in the direction I am heading. Bel is a start up's dream and would recommend her to anyone who wants to level up and shine.
JO, BESPOKE LANE & CO
One designer. One vision. No disconnect.
A full service studio, from an idea to the launch. Complete brands, built end to end.
One designer.
One vision.
No disconnect.
One experienced creative partner connecting brand strategy, identity design, packaging, print production and Shopify from concept through to launch.
branding + shopify + packaging design
