Brand Identity, Packaging & Shopify Design for Product-Based Businesses
Brand, packaging and shopify design for soul-led product brands.
where creative brands get soulved
Soulve Studio is a Sydney brand identity, packaging and Shopify design studio specialising in product-based businesses across beauty, wellness, skincare, food, beverage and lifestyle. From new product launches to established brands ready to grow, I create cohesive visual systems that connect strategy, packaging, ecommerce and customer experience.
Intentional branding brings clarity. Clarity builds
[ HERE'S THE THING ]
At Soulve Studio, every standout product brand starts with strategy, an original idea and thoughtful craftsmanship. Backed by 15+ years of agency experience across brand identity, packaging, print production and ecommerce, I create brands that are designed to work beautifully from shelf to screen.
Intentional branding brings clarity. Clarity builds
Designed for Product-Based Businesses
Soulve Studio specialises in brand identity, packaging design and Shopify websites for product-based businesses, partnering with founders across skincare, beauty, wellness, food, beverage, lifestyle, supplement and natural product brands.
Brand Identity Design →
Shopify Design & Development →
Packaging Design →
VIP Design Intensives →
How we can work together
how we can work together
have a scroll through!
Hey, I'm Bel, your small business hype girl.
Meet Bel, Founder & Brand Designer
With 15+ years of agency and design experience, I founded Soulve Studio to work directly with product-based founders and help them build businesses they're proud to put into the world.
Today I specialise in strategic brand identity, packaging design, print production and Shopify, bringing every part of the customer experience together under one creative direction.
★ ORGANISATION QUEEN ★ MOTHER ★ WIFE ★ 14 YEARS EXPERIENCE ★ CREATIVE SOUL ★ ORGANISATION QUEEN ★ MOTHER ★ WIFE ★ 14 YEARS EXPERIENCE ★ CREATIVE SOUL ★ ★ ORGANISATION QUEEN ★ MOTHER ★ WIFE ★ 14 YEARS EXPERIENCE ★ CREATIVE SOUL ★ ★ ORGANISATION QUEEN ★ MOTHER ★ WIFE ★ 14 YEARS EXPERIENCE ★ CREATIVE SOUL ★ ORGANISATION QUEEN ★ MOTHER ★ WIFE ★ 14 YEARS EXPERIENCE ★ CREATIVE SOUL ★
One designer. One vision. No disconnect.
One experienced creative partner connecting brand strategy, identity design, packaging, print production and Shopify from concept through to launch.
One designer.
One vision.
No disconnect.
One experienced creative partner connecting brand strategy, identity design, packaging, print production and Shopify from concept through to launch.
branding + shopify + packaging design
"Bel has been a true blessing. Working with her has transformed not only my brand but also the way I approach my business. "
She’s the perfect blend of professionalism and creativity, always on time, incredibly organized, and deeply knowledgeable. She listens with care and pours her heart into everything she does, which is reflected in the stunning results we achieved together. Beyond her skill, Bel’s genuine warmth and beauty shine through in both her work and her character. I feel so fortunate to have found someone with whom I’ve built such a meaningful and seamless collaboration. The spirit of our partnership is visible in every detail of my brand’s image. I can’t wait to create even more together. I’m endlessly grateful for your incredible work, Bel.
ALAE, HERBALISTA LOVE
"I am grateful to have found someone who not only creates beautiful work but is also interested in the goal and outcome."
I decided to work with Bel because I knew that I did not want to spend a few years floundering around trying to figure it all out —instead I wanted things to start out exceptional so that I could focus more on the other aspects of the business that need attention in order to be successful all around.
MADELINE, FLORA X FAUNA
"Bel - aka superwoman! Where do we even start? Bel completely blew all of our expectations out of the water."
Her attention to detail is out of this world and I can't believe we were lucky enough to have her create our brand. It will take our business to a level we thought we weren't possible of. She understood our brief thoroughly and it was so easy communicating with her. We cannot recommend Bel enough. Thank you from the bottom of our hearts.
JESS + STEVE, PASTA BUOY
"Working with Bel on my rebrand was one of the best decisions I’ve ever made for my business. "
They were kind, patient, super communicative, and truly made me feel supported through the whole process. If you’re looking for a designer who blends creativity with care (and who’ll make your brand feel like you in the best way), I can’t recommend them enough.
Britt from GIGI&BO
"From the very beginning of my business journey, I knew I had made the right decision working with Bel."
She understood what I had envisioned and nailed it every time. Communicating with Bel was so easy. I couldn't be where I am without her guidance and professionalism. Understanding my brand has paved the way for so much of my decision making within my business. I feel confident in the direction I am heading. Bel is a start up's dream and would recommend her to anyone who wants to level up and shine.
JO, BESPOKE LANE & CO
