Packaging & label design

Strategic packaging design for product-based businesses

We design packaging that communicates clearly, feels intentional, and translates seamlessly across your website, product imagery, and content, so your brand shows up consistently wherever it’s seen.

start your project

A strategic packaging design process that considers how your product is experienced in real life and how it performs online.

We look at:
  • How your product reads at first glance
  • How it translates in product photography
  • How it integrates with your brand and website
  • How it performs across digital and physical touchpoints

So your packaging doesn’t just look good in person, it works as part of a cohesive, conversion-ready brand online. Everything we create is designed to feel consistent, clear, and aligned across every touchpoint. This is a strategic packaging and label design process that considers how your product is experienced in real life and how it performs online.

start your project

the investment

what do i get?

Depends on the scope:

Label Design: $350
Full Pack Layout/Box: $550
Custom Hand Drawn Graphics: $400

If you require a customised quote for multiple products please reach out.

I also offer a sweet bonus and develop the final approved designs inside CANVA for you to keep and update as you need long-term. I don't hold the work hostage :)

start your project

the investment

what do i get?

PRINT-READY DESIGNS

HAND DRAWN GRAPHICS

what we offer

Packaging Design

have a scroll through!

I’m a mother first, a thinker by nature, and a doer in how I work.

MORE THAN JUST A DESIGNER...

After 14+ years designing, for some of Australia’s biggest brands (heyy, TipTop and Karicare), I left the red tape behind and started Soulve Studio so I could bring big-agency brains to smaller, women-led businesses who wanted their brand to do more than just “look good.” 

Around here, every project starts with a blank page (and probably a flat white), gets sketched from scratch, and ends in a brand identity that’s equal parts bold, smart, and scroll-stopping. So if you’re after branding with soul (and sales stats to match), you’re in the right place.

warmly, Bel.

Our approach

Apply & Align

Start by submitting your application so I can understand your business and where you want to go. From there, we’ll jump on a call to talk through your goals and make sure we choose the right direction and package from the start.

Our approach

Our approach

Our approach

Questionnaire

This is where we set everything up properly. You’ll complete a detailed questionnaire while I onboard you into Asana and your Google Drive so everything is clear, organised, and easy to follow from day one. We build the foundation your brand needs to grow, everything feels clear, intentional, and built to connect.

Our approach

Our approach

Research + Design

Research, research, research! Industry, competitors and customers. I then start designing out options that disrupts the market and also impactful for your niche.

Our approach

Our approach

Print Ready

Once the designs are approved, I set the up ready for print. I work with many printers worldwide but also happy to work with your supplier. By the end of this process you will receive a print-ready PDF as well as Canva files if you wish.

PORTFOLIO PORTFOLIO PORTFOLIO PORTFOLIO PORTFOLIO PORTFOLIO PORTFOLIO PORTFOLIO PORTFOLIO PORTFOLIO PORTFOLIO 


One designer. One vision. No disconnect.

A full service studio, from an idea to the launch. Complete brands, built end to end.


One designer.
One vision.
No disconnect.

A full service studio, from an idea to the launch. Complete brands, built end to end.

View portfolio

branding + shopify + packaging design

PORTFOLIO PORTFOLIO PORTFOLIO PORTFOLIO PORTFOLIO PORTFOLIO PORTFOLIO PORTFOLIO PORTFOLIO PORTFOLIO PORTFOLIO 

"Bel has been a true blessing. Working with her has transformed not only my brand but also the way I approach my business. "

She’s the perfect blend of professionalism and creativity, always on time, incredibly organized, and deeply knowledgeable. She listens with care and pours her heart into everything she does, which is reflected in the stunning results we achieved together. Beyond her skill, Bel’s genuine warmth and beauty shine through in both her work and her character. I feel so fortunate to have found someone with whom I’ve built such a meaningful and seamless collaboration. The spirit of our partnership is visible in every detail of my brand’s image. I can’t wait to create even more together. I’m endlessly grateful for your incredible work, Bel.

ALAE, HERBALISTA LOVE

kind words

"Bel - aka superwoman! Where do we even start? Bel completely blew all of our expectations out of the water."

Her attention to detail is out of this world and I can't believe we were lucky enough to have her create our brand. It will take our business to a level we thought we weren't possible of. She understood our brief thoroughly and it was so easy communicating with her. We cannot recommend Bel enough. Thank you from the bottom of our hearts.

JESS + STEVE, PASTA BUOY

kind words

kind words

kind words

kind words

kind words

"Working with Bel on my rebrand was one of the best decisions I’ve ever made for my business. "

They were kind, patient, super communicative, and truly made me feel supported through the whole process. If you’re looking for a designer who blends creativity with care (and who’ll make your brand feel like you in the best way), I can’t recommend them enough.

Britt from GIGI&BO

kind words

kind words

kind words

kind words

kind words

kind words

"I am grateful to have found someone who not only creates beautiful work but is also interested in the goal and outcome."

I decided to work with Bel because I knew that I did not want to spend a few years floundering around trying to figure it all out —instead I wanted things to start out exceptional so that I could focus more on the other aspects of the business that need attention in order to be successful all around.

MADELINE, FLORA X FAUNA

kind words

kind words

kind words

kind words

kind words

"From the very beginning of my business journey, I knew I had made the right decision working with Bel."

She understood what I had envisioned and nailed it every time. Communicating with Bel was so easy. I couldn't be where I am without her guidance and professionalism. Understanding my brand has paved the way for so much of my decision making within my business. I feel confident in the direction I am heading. Bel is a start up's dream and would recommend her to anyone who wants to level up and shine.

JO, BESPOKE LANE & CO

kind words

kind words